Leverage Diversity of Experience and Thought

The CPA profession is committed to bringing together a vibrant variety of thought, perspectives, areas of practice, geographies, ethnic backgrounds, and culture as we move forward with the Vision. To take our meaningful place in the economic and business future of the world, the profession must be more reflective of the cultural diversity the world represents. This includes a multitude of efforts in recruiting, education, communication, marketing, and human resources activities in order for the profession to become more reflective of the changing demographics in the future marketplace.

The CPA profession is in a highly unique position to seize the opportunities that diversity presents. This robust profession permeates a 360-degree view of a diverse business and finance environment. CPAs from all backgrounds, perspectives, segments of the profession, and from all states and 3 jurisdictions of the nation achieved consensus through the Visioning process.

From this consensus base, CPAs crafted the Core Purpose and Vision Statement for the entire profession.

CPAs must implement intelligent strategies and assume reasonable risks to leverage our resources and capitalize on our history.

The major challenge at the beginning of the CPA Vision Process was, "How can we create a Vision that will be alive and meaningful for all segments of the profession and draw the profession together to meet the demands of the future marketplace?" The encouraging and surprising element of the process was that we found common concerns, viewpoints, and even vision throughout all segments of the profession.

The Visioning process has proven that diversity not only presents challenges, but opportunities to strengthen and unify the profession.